iMedia Commerce Summit: NEW Video

iMedia Commerce Summit: NEW Video

Last week, members of our team traveled to Minneapolis for the iMedia Commerce Summit. As part of our Spotlight Sponsorship, we were able to host a panel discussion with some of our client partners including LEGO, Playtex, MEC and Best…

Boo or Peep?

Boo or Peep?

Visions of overflowing Easter baskets got us wondering here at HookLogic – which holiday is most successful for online candy sales: Easter, Valentine’s Day or Halloween?  Lucky for us we have billions of network transactions that reveal the winner.

3 Interesting Takeaways from the AdAge Digital Conference
The State of Unit Testing at HookLogic

The State of Unit Testing at HookLogic

Unit testing is the software developer’s equivalent of working out or eating healthy; we all know we should do it, but it’s sometimes easier said than done. Much like working out, unit testing can be a painful process, with little visible benefits on the…

Ecommerce Sites Are Big Media Opportunities for Brands: Find Out More at iMedia
“What Will Spring Bring?”

“What Will Spring Bring?”

HookLogic welcomes spring with a quick-read 1-pager on the Home Goods category, “What Will Spring Bring?” In it, we looked at Q1 data and made predictions about what April has in store for this category, including sub-category volume and value, typical basket…