Sorry, Search Engines…Shoppers Still Look To Retail Sites First.

Sorry, Search Engines…Shoppers Still Look To Retail Sites First.

It’s no secret that Google is penetrating the retail space – swallowing retailer and brand dollars and spitting out shopper-friendly ad units (Product Listings Ads) within search results. According to ClickZ, there were over 1 billion products advertised on Google…

LUMAscape Acknowledges the Companies that Will Dominate the Post-Banner Advertising World
Marketing Insights from the 2014 Consumer Electronics Show

Marketing Insights from the 2014 Consumer Electronics Show

The HookLogic team recently joined partners, clients and industry friends in Las Vegas for the 2014 Consumer  Electronics Show. While much of what you will read about the event covers the latest and greatest product info on 4k Televisions, ‘phablets’, robots…

Desktop Tops Mobile For Consumer Purchases, Tablets Gaining Popularity
‘Retail Remixed’

‘Retail Remixed’

During a session held yesterday at Advertising Week in New York, John Roswech of HookLogic joined executives from Microsoft Advertising, Placewise Media, Kuapay Inc. and Sparkfly on a panel moderated by Tim Dunn, Director of Mobile for Roundarch Isobar. The…

Commerce and Advertising Leaders Converge At The 2013 Ecommerce Media Forum