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A user’s search phrase tells you a lot about the incentives that would appeal to that
user. By attaching a relevant premium promotion, your core product becomes more enticing
to a specific target audience. In the following example, standard search listing copy is
enhanced by a HookLogic promotion based on the geography of the user. HookLogic then follows
the user from click to conversion and fulfills the promised promotion, delivering a
strong rise in click and conversion rates.
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