Your profits don't have to hinge on purchases alone. Unlock new profits from your site with e-commerce media. Yes, media. Your site attracts an audience that's extremely valuable to marketers: Shoppers. HookLogic empowers you to transform your shoppers into a brand new, high-profit revenue stream, without compromising conversions. You'll have complete control over the program, and your customers will still love your site. They might even love it more.

More profit per shopper
Conversion rate has always been the only metric for e-commerce sites. It's time to rethink.

Every visitor to your site is a valuable shopper, actively considering a purchase.

But when less than 5% make a purchase on your site, it means huge numbers of shoppers aren't driving profit for your business. They can be. Shoppers visiting your site may or may not complete a purchase, but - even if they bounce off before checkout - they can drive e-commerce media profit.

When you factor in e-commerce media profit alongside transactional profits, you can rethink how you value each shopper.

Now every shopper generates profit - not just the ones who buy.

Happy Customers
E-commerce media may seem like a controversial concept for an e-commerce site. It shouldn't. HookLogic's e-commerce media programs are specifically tailored to increase profit, without negatively impacting conversion rate.

The beauty of HookLogic's solution is that it doesn't disrupt the shopping experience, it enhances it. Our smart technology is driven by algorithms and rules that react to the shopper's behavior, so the marketing messages they see are relevant and helpful, highlighting promotions and complementary products. We combine that technology with good business sense, to make sure the resulting experience feels natural for shoppers, similar to how end-cap displays and other point of purchase promotions are a natural part of physical stores.

So, e-commerce media increases profits and makes your customers happy. What's controversial about that?

Total Control
HookLogic gives you the power to control your e-commerce media program. We know that the same program won't fit the needs of every business or drive the same results for every site. So we bring the knowledge and experience to construct a program that meets your goals, and help you determine which options suit your business best.

With HookLogic you have the option to:
Show promotions from brands you currently sell and keep the links local, so shoppers never leave your site Mix in new advertisers who offer complementary, non-competing products and services Approve every campaign Sell your own media Have us sell media for you Have HookLogic run the whole program for you

We'll help you choose what's right for your business, and what will best maximize your profit per shopper. And then we'll make it happen.